The Story 

When Uriach acquired Ceregumil and other brands from Fernández y Canivell, S.A., the commemorative design honored the pharmaceutical and wellness heritage at the heart of the deal.

The tombstone was created in the shape of a medicine bottle, complete with printed labeling that carries the transaction details alongside the Ceregumil brand identity. By using a form so directly tied to the product, the design ensures instant recognition and reinforces the link between the acquisition and the trusted healthcare brands being integrated.

This approach transforms a financial milestone into a brand-centered story, celebrating not only the expansion of Uriach’s portfolio but also the enduring cultural value of Ceregumil as a household name in health and nutrition.