The Story 

When Tele2 acquired TDC Sweden in a SEK 2.9 billion transaction, the commemorative design drew on bold Nordic symbolism. Inspired by Thor’s hammer, Mjölnir, the deal toy embodies power, authority, and decisive action—themes that perfectly match the scale and impact of the acquisition.

Crafted with a solid, angular head etched with Nordic runes and paired with a dark wood handle, the piece blends mythic strength with modern financial achievement. The engraved plaque grounds the symbolism with precise transaction details, making the hammer both a display-worthy artifact and a clear record of the deal.

This tombstone doesn’t just mark the acquisition—it tells a story of force, leadership, and transformation, leaving no doubt about the weight of the moment.