Introduction to Squishmallows and the Squishy Awards
In the vibrant world of toys, few brands have captured the hearts of fans like Squishmallows and Jazwares. These super soft, collectible plush toys have become cuddle companions for kids of all ages, each with its own unique style and personality. Squishmallows has generated a cult fanbase across social media and the globe since its beginnings. Extending their appreciation, Jazwares hosted their 1st ever Squishy Awards to commemorate their most dedicated fans and we helped bring their vision to life.
Crafting the Perfect Award: Bringing the Vision to Life
The goal of this particular custom award was to encapsulate the essence of the Squishmallows brand. We at Bennett Awards were ecstatic to take on this project for an iconic brand like Squishmallows. The process was streamlined, with the award’s design based on one of their most beloved toys, and the first in their product line, Cam the Cat.
Tasked with bringing their vision to life, we faced the challenge of creating the custom award in a very quick turnaround time frame. Using state-of-the-art equipment, like the CNC mill, Cam the Cat went from a block of aluminum to the incredible design we created. The award was crafted to perfection, hand-polished with a gold-plated finish. Despite the time constraints everything went seamlessly and exceeded our expectations.
The Squishy Awards Unveiled: Honoring Passionate Fans
In a heartwarming display of appreciation to their most dedicated fans, Jazwares introduces their 1st ever Squishy Awards via social media. They had creative categories such as “Most Persistent Fan of the Year” and “Squish Bestie of the Year” celebrating fans’ unwavering support and creativity. With each award, they celebrated imaginative play and creativity. Their announcement and live generated immense excitement and engagement, reinforcing the brand’s connection with its community.
A Celebration of Imagination and Joy
There is a huge takeaway we all can learn from Jazwares and their Squishmallows brand. Giving back and showing love to your community. The global popularity Squishmallows has cultivated serves as a testament to their fans’ undying love for the cute & adorable plush toy. In the custom awards space, being a part of this kind of celebration is something we highly value here at Bennett Awards. Congratulations to all the winners of the 1st ever Squishy Awards, hopefully, we see you next year too!